News agencies must put into consideration who is the targeted audience upon publishing an article. For example, if the topic is over violence, the agency probably would not put a headline reading, "Happy Fighting!" This would not make sense and could mislead the viewers. Reaching out to a particular audience has much to do with the headline or title, visuals, and most importantly the text. To go more into detail about the text, I would like to state that specific words or phrases can grab the audience inward or very much push away. When I read the article over Robin William's passage, I could not believe that I did not see the "Genie, you're free" post by @TheAcademy. It is very alarming that this brand would try to glamorize the fact that this was a suicide case. Especially using a reference from a Disney Princess classic. I do however, understand that @TheAcademy meant the best intentions but failed to capture the true essence of William's life and passing. The post came off to be insensitive and in a playful manner. Suicide is not a joking subject and many individuals contemplate each day about their life. So for @TheAcademy to display Robin William's successful suicide as a cartoon escaping reality, is disturbing. The overall thought for language and perception is words and visuals can send very strong messages. One must view a story or opinion in all different aspects. Therefore the whole picture should have a long thought process and should always manage the possible outcomes, in a positive or negative light.
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